blogging trends 2018

Blogging Trends That Bring Content Marketing Down to Business


Blogging has become an important part of getting business online. Since the launch of the internet, it has evolved and is becoming better day by day. Presently, there are many entrepreneurs, influencers & even businesses who use to develop their online presence. Similar to any other industry, even blogging witnesses a series of trends & hikes. Here’s a takeaway list of 3 Blogging trends to generate business in 2018,

1. Rise of ‘Focused (Well-Documented) Content

Anyone can write their views and opinion on a word file and call that a blog post but that doesn’t mean one will write random stuff just to fill that piece of paper, one has to be precise, must have good content which develops an interest for readers and mustn’t be extremely wage or boring.

A good blog takes time and effort, which is as fair as good words take time. Many businesses, companies, and bloggers have seen good growth when they started devoting more and more time in the brand building, content marketing, promotions etc.

2. Interactivity is the Key

Blogs become more fun to read and eye catchy when we add images and visual contents. For example, if you are writing a cooking blog in which you share recipes, tips & tricks for easy cooking, always make sure to add interactive images of the product that is being cooked, step by step images of how to cook and how should it look, will help the reader to be more specific in trying the recipe.

Another example is of a fitness blog, if in that blog you are explaining a specific posture of that particular workout position, you must add pictures to be more specific to have a better explanation. The moral,

More interactive the content, more numbers of readers will share & like it!

3. Collaborate to Grow Your Way to Success

Collaborating with professional editors also help in getting very high traffic from readers as the blog becomes much meaty and interesting with professional guidance and help. As it helps in getting better quality, it helps you grab more audience to your blogs.

In addition, time to time checking your analytics also helps in defining the status and knowing where you stand, where you need to work hard and what topics are helping to grow. Checking analytics from time to time also helps in measuring growth and improving it.

There are many applications that help as an unpaid editor, you can easily check grammatical errors, authenticate content and figure out words which are easier to understand.

4. Integrate Video in the Show

We all know that video content proves out to be more converting as compared to textual content. Also, the video content is exploding as recently, YouTube hit 1.5 billion users that log on a monthly basis and watch a ton of videos. Further, on guessing an average time that they might be spending on daily basis would come out to be at least 1 hour daily. So, here’s a catch that you might take up in your next update.

Blogging can be done as a business and can help in earning good money, all you need is 100% dedication, focus, and passion for writing your heart. Remember one thing always,


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