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Digital Strategy
51 posts
3 Ways to Implement AI Digital Marketing For Business
AI or Artificial Intelligence has been there for quite some time now. While we see many products coming up today are ‘AI-based’, Can a business benefit from this tech? Well,…
3 Important XML Sitemap Checks to Use in Your Next SEO Audit
While we all know how hard it is becoming for content marketers to rank content on search engines. I’d like to point out a very basic mistake that most marketers…
An Honest Guide to Lead Generation Chatbots Building
Companies across the globe find it difficult to generate leads for their business. And since it has a direct connection in ringing the cash registers, the process of generating leads…
A 2-Step Formula on How to Write Website Copy
I have been writing copy for website for almost a year now. And almost every week, I come across people who struggle with the famous line of “how to write…
For Good Content Marketing: Stop Guessing, Start Asking
Producing content for your email campaigns, social media, newsletters, and other marketing funnels can be a lonely job. At times, the process of cranking out the word count required for…
6 Content Marketing Automation Hacks for Business
As technology advances, each day something new pops up which makes some part of our lifestyle easier. Similar to this, marketing is facing the verge of AI and thereby it’s…
What is the Importance of Negative Keywords in PPC
While running an Adwords campaign, you might where all your money goes off giving you zero ROI. While there might be many reasons for this to happen, the presence of…
How Explainer Videos Increase Conversion Rate
The future is video. Period. We all have been predicting it since the hype of 2015, and it continues to become a true vision. While many people invest their time…
3 Content Marketing Tips for Creating Eyeball-Worthy Masterpiece
If you are a content creator, it’s your first duty to create content which delivers value to your audience. In the digital world, marketers often call it virtual cheers. A…
7 Content Marketing Myths & How to Counter Them
The everyday content marketers eat, breath and dream the stuff. But often they run into ‘someone’ who doesn’t get the content marketing changes (or sometimes challenges) your perspective on assumptions…